Artificial intelligence has officially crossed from buzzword to business imperative. Across the Fortune 1000, AI is reshaping how organizations manage knowledge, drive innovation, and make decisions with speed and confidence. Nowhere is this transformation more evident than in knowledge management (KM), where generative AI is reducing time-to-insight, boosting research reuse, and making strategic content instantly actionable.
Disconnected systems, duplicate research, and fragmented access to insights cost enterprises millions in lost productivity, delayed decisions, and missed opportunities. Traditional knowledge management platforms were built to store information—not to surface strategic insights or drive timely action. In today’s dynamic environment, storing knowledge isn’t...
The pharmaceutical industry faces a paradox: more data and opportunity than ever before, yet more pressure to innovate quickly, reduce costs, and beat the competition. In a heavily regulated, research-intensive environment, innovation is often slowed by inefficiencies, duplicate work, and siloed knowledge. The solution isn’t just more information; it’s...
Your market research team is drowning; not in a lack of data, but in too much of it. With dozens of subscriptions and a wealth of content, the challenge isn’t access, it’s getting to the right insight fast enough to make a difference. When critical decisions are delayed, innovation stalls. And every lost day comes at a cost. The Real Cost of Fragmented...
May 29, 2025, 01:00 PM EST --- What Every Strategy Team Needs From Their Market Intelligence Platform Presented by David Seuss, CEO of Northern Light In a market that never stands still, yesterday’s insights won’t drive tomorrow’s success. To stay competitive, organizations need more than fragmented information and outdated analysis—they need centralized,...
Your team is doing all the right things—conducting research, tracking competitors, collecting insights, and scanning the market. So why does it still feel like you're flying blind when making critical decisions? The issue isn’t the effort; it’s the fragmentation. When insights are scattered across inboxes, file shares, CRMs, and individual desktops, your...
When you spend $20 million a year on market research to help you better understand your customers, your industry, and your competitors, you expect that research to help make better business decisions throughout the company in every marketing, sales, and product development department. These were exactly the expectations of one of America’s largest...
In today’s economic environment, every dollar – and every decision – counts. Whether you’re investing in new markets, product development, or customer acquisition, strategic success hinges on access to clear, timely, and actionable insights. The High Stakes of Strategic Decision-Making Strategy teams are tasked with guiding a business forward. They must...
Feel like your company is sitting on a goldmine of knowledge, but no one knows where to dig? You’re not alone. Every organization has experienced professionals with deep expertise in industry trends, strategy, and problem-solving. But too often, their insights get buried in emails, scattered across reports, or locked away in their heads. The challenge isn’t...
Chief Financial, Revenue, and Product Officers deepen senior leadership team at Boston -based market and competitive intelligence platform provider BOSTON , Feb. 12, 2025 -- Northern Light , the leading provider of enterprise knowledge management platforms for market and competitive intelligence research, today announced the appointment of three senior...
For Northern Light, 2025 is not just the beginning of a new year; it's the dawn of a thrilling new era. Having flourished as a privately held company for two decades, Northern Light has maintained steady and profitable growth, driven by our commitment to deliver exceptional products and dedicated service to our loyal, blue-chip customer base. It’s a legacy...
Northern Light is the Intelligence Engine built for global enterprises—unifying your internal research, licensed content, and real-time market signals in a single AI-powered platform.