Artificial intelligence has officially crossed from buzzword to business imperative. Across the Fortune 1000, AI is reshaping how organizations manage knowledge, drive innovation, and make decisions with speed and confidence. Nowhere is this transformation more evident than in knowledge management (KM), where generative AI is reducing time-to-insight, boosting research reuse, and making strategic content instantly actionable.
Disconnected systems, duplicate research, and fragmented access to insights cost enterprises millions in lost productivity, delayed decisions, and missed opportunities. Traditional knowledge management platforms were built to store information—not to surface strategic insights or drive timely action. In today’s dynamic environment, storing knowledge isn’t...
The pharmaceutical industry faces a paradox: more data and opportunity than ever before, yet more pressure to innovate quickly, reduce costs, and beat the competition. In a heavily regulated, research-intensive environment, innovation is often slowed by inefficiencies, duplicate work, and siloed knowledge. The solution isn’t just more information; it’s...
Effective content aggregation is the foundation for a business insights platform – critical infrastructure that supports business decision-making -- because it allows businesses to gather, analyze, and act upon vast amounts of information crucial for maintaining a competitive edge. Understanding Content Aggregation Definition and Importance Content...
Competitive intelligence (CI) platforms play a vital role in helping businesses achieve a competitive edge by providing insights into market trends, competitor activities, and overall industry dynamics. However, with numerous CI platforms available, selecting the right one for your business can be challenging. This article provides a comprehensive guide to...
Thursday, June 20th, 1:00 PM --- How Financial Services Companies Use Generative AI for Competitive Intelligence Research Presented by Northern Light CEO David Seuss Financial services companies are aggressively deploying generative AI to improve productivity in various business functions. One early application is for mining market and competitive...
Tuesday, June 11th, 11:00 AM --- What's Ahead in Search: AI, NLP, Knowledge Graphs, and More Presented by Northern Light CEO David Seuss How's your crystal ball these days? Is it showing predictions for AI technologies, more specifically the capabilities of generative AI? How about Natural Language Processing (NLP) or knowledge graphs? What about how these...
New SinglePoint™ option lets organizations house and monitor active primary market research projects within their market research and competitive intelligence knowledge management platform BOSTON, MA , May 22, 2024 – Northern Light ® today announced a new option that makes it easy to track the progress of active primary market research projects and store...
Technology analysts often mention knowledge management (KM) as one of the most practical early applications of Generative AI (GenAI) in business. It’s a natural fit because KM involves aggregating, managing, and mining vast amounts of text. Northern Light plays in this space with our generative AI-based question answering capability embedded in SinglePoint...
In the dynamic business landscape of the digital age, competitive intelligence (CI) has become an even more critical asset for organizations aiming to stay ahead. Fortunately, technology has improved our capacity to gather, analyze, and act on intelligence efficiently. Competitive intelligence portals powered by advanced technologies like AI and machine...
There is growing recognition across the business world that the technique known as “ retrieval augmented generation ” (RAG) is foundational to the effective use of generative AI (GenAI) within enterprise applications. How retrieval augmented generation combats GenAI “hallucination” A paper by the Boston Consulting Group’s BCG Platinion division makes the...
There are many considerations that go into selecting a knowledge management (KM) platform for a large enterprise’s market and competitive intelligence (CI) research. Based on Northern Light’s over 20 years of experience working with the world’s foremost research-driven organizations, here’s some of what CI leaders within those companies tell us. Consolidate...
Northern Light is the Intelligence Engine built for global enterprises—unifying your internal research, licensed content, and real-time market signals in a single AI-powered platform.
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